A popular influencer and environmental advocate, Manuel Alejandro Moreno Serna, known as Alex Serna, was tragically discovered deceased in Mexico after receiving menacing death threats instructing him to cease his activities. Serna vanished on June 20 after revealing a video exposing a fruit company. Subsequently, a body showing signs of torture was found inside a blue drum near the Zihuatanejo-Acapulco federal highway in Petatlán on June 22.
The victim, hailing from Zihuatanejo in Guerrero, Mexico, was officially identified by his family days later. The Human Rights Commission of the State of Guerrero (CDHEG) has demanded a thorough investigation into his demise. Serna was well-known in the Costa Grande region for his endeavors in highlighting environmental issues, territorial disputes, and potential corruption.
Prior to his disappearance, Serna had accused a foreign mango company of unauthorized water extraction in his region. Despite the lack of a clear motive or arrests in connection to his death, Serna had previously received menacing messages on social media threatening him to stop his activities. The local community, including activists and journalists, has rallied in support, planning demonstrations in protest of his tragic fate. Additionally, a plea for help has been issued on social media, raising concerns over the safety of communicators in Guerrero.
The untimely demise of Alex Serna has stirred significant local outcry and mobilization, urging authorities to swiftly address the circumstances surrounding his death and ensure the safety of activists and journalists in the region.